WORKING FOR YOUThree of four agents name reliability and support as reasons to choose Northstar.
AGAINST YOUTwo agents believe rollout needs more services than competitors.
Live. Asked cold, with web search on.
People ask AI about you before they ever ask you. Read what it tells them.
See exactly what ChatGPT, Claude, Perplexity and Gemini tell someone who asks about your company. Their words, the page behind every claim, and what your own site hands a machine.
Company
You get4 answers, cold · every page behind them, traced · your site as a machine reads it
Free. No signup · About two minutes · Claude, ChatGPT, Perplexity, Gemini search the web cold
What AI says about northstar.io
Questions185 need attention
Sources42647 cited by an answer
Site to machines1,246719 readable pages
Priority insightPublish implementation requirements on your pricing page.
Breaks 3 buyer questionsA buyer can now land on a version of your company you never wrote, cannot edit, and may never see.
- SearchDid we show up?
- Your channelsWhat story do we tell?
- Press and analystsWhat story do others tell?
- AIWhat story gets written for the buyer before they ever reach us?
Visibility treats AI like another results page. It is not one. It reads across the web, weighs the evidence, resolves the contradictions, and forms a point of view. That opinion is the new marketing surface, and it belongs to no one.
So Oomira inspects that opinion, shows how it was formed, and changes the evidence that shapes it.
Where the opinion costs you
Every question a buyer puts to AI about you, asked cold and scored, with the ones that send them elsewhere on top.
AI steers buyers away in 7 of 26 questions.11 answer strongly · 4 fixes ranked
Sends buyers elsewhere
Needs workCan Meridian run payroll for staff in Canada and the UK?buyer · global payroll2 to fix
Needs workIs Meridian cheaper than Gusto for a 200-person company?buyer · pricing · vs Gusto2 to fix
Needs workDoes Meridian integrate with NetSuite?buyer · integrations2 to fix
Guessed
Working
GoodIs Meridian good for a company with hourly workers?buyer · hourly
GreatHow is Meridian’s support rated?buyer · support
21 more
What changes it
Not a dashboard. A ranked list of what to change, each with an owner and the page that changes the answer.
Fix these firstOne fix, one owner. Ranked by buyer questions unblocked.
1
State the minimum seat count, or that there is none→ halvard.io/pricing
2
Publish the SOC 2 report page agents keep looking for→ halvard.io/trust
3
Replace the 2023 comparison page still ranking first→ halvard.io/compare
Who is asking
Buyers are not the only ones asking. Investors, candidates and the press each hear a different company, and each is a decision.
AnyoneGood
A well run regional airline with a loyal base and an ageing fleet
A buyerNeeds work
Cheapest on its routes, but agents believe bags are never included
An investorNeeds work
Thin margins and a fleet renewal bill nobody has priced
A candidateGreat
Fast promotion for pilots, and a base most crews will not choose
Why it said that
Every claim traced to the page that put it there and checked against your own site, so a wrong answer has a cause and a cause has an owner.
“Does Northgate charge a monthly fee on its basic chequing account?”
What AI said
ChatGPTAgainst you
Yes, about $12 a month unless you keep $2,000 in the account.
What it relied on
- ratehub.ca/chequing/compare3 of 4 agents
- northgatebank.com/accounts/basic1 of 4 · quoted
- reddit.com/r/PersonalFinanceCanada2 of 4
What we checked
Contradicted $12 monthly fee your page says $0 since January
Supported $2,000 minimum balance waiver
Supported $2,000 minimum balance waiver
Why this became a finding
Three of four agents read a comparison site that predates the fee change. Your own page states the new fee, and one agent found it.
When the opinion moves
Asked again every two weeks, cold. When an answer changes, you see what changed it, and whether it was you.
Changed“no chargers north of Toronto” → “covers the 400 corridor to Sudbury”
WhyThree of four agents picked up the new network map
Sourcevoltway.com/network
Moved5 buyer questions, from Needs work to Good
Re-asked Monday, cold, same four agents.
Search was about showing up. AI is about the opinion people meet when you do.
A mention is not a decision. The answer is. Oomira reads it, judges it as a buyer would, traces it to the page that caused it, and tells you what to change.
| Visibility tools | Oomira | |
|---|---|---|
| What has AI concluded about us? | ✓ | |
| Which conclusion is costing us? | ✓ | |
| What evidence caused it? | partial | claim by claim |
| Can we change that evidence? | tested | |
| Did the answer change afterward? | a metric | a verdict |
| Investors, candidates, press | ✓ |
Pricing
Free
$0
One cold reading of any company.
- Claude, ChatGPT, Perplexity and Gemini, every answer shown
- Every claim traced to its page
- No signup
Pro
$99/month
One company, watched. 7 days free, no card.
- 1 user
- 160 answers a month
- 20 tracked questions, 4 models, twice monthly
- Claude, ChatGPT, Perplexity and Gemini
- Sentiment and source traced, 20 sentences an answer
- One domain, no subdomains
TeamsRecommended
$259/month
The same reading, more of your team. 7 days free, no card.
- Up to 5 users
- 160 answers a month
- 20 tracked questions, 4 models, twice monthly
- Claude, ChatGPT, Perplexity and Gemini
- Sentiment and source traced, 20 sentences an answer
- One domain, no subdomains
Custom pricing
Enterprise
Every product and every stakeholder that decides about you.
- Unlimited seats
- Custom question packages, each on its own cadence
- Your choice of models
- Every answer checked in full
- Every domain and subdomain, crawled and graded
- A real browser reads the pages nothing else is let into
- Follow-up turns in the same conversation
- Your company record fact-checked and kept current